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About Me

45 years of sales excellence.  One goal - your success!

They say it takes 10 thousand hours to master a craft.

With over 45 years on the front lines of sales and sales training, I've lived that mastery many times over.

My name is Alasdair Cowan and I founded Salesmaster Scotland to bridge the gap between 'just selling' and truly performing.

From local businesses to major corporations, I've spent my career proving that sales isn't just a department - it's the heartbeat of every successful company.

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History

My journey was NOT built up in a classroom, it WAS built on doorstops and in boardrooms.

 

I spent many years in the high pressure World of home improvements, mastering the art of direct selling.

Eventually I joined Scottish Gas, where I rose to become the 'Top Performing Salesperson' in Scotland.

I didn't just meet targets - I shattered them.

To this day I still hold the UK record for boiler sales volumes.

​My career has been defined by consistency and excellence:

  • ​Award-Winning Performance: Recognized for top-tier volume and finance sales.

  • ​Industry Recognition: Honored as a Fellow of the Institute of Sales Professionals (ISP).

  • ​Corporate Leadership: Led employee engagement initiatives for Centrica, ensuring that the human element of the business remained a priority.

The transition to Mentorship

"Success if only valuable if it can be shared"

Throughout my career I have found my greatest reward in training and mentoring.

Whether it is taking a seasoned professional to their next level or helping a new recruit find their feet, I specialise in turning potential into performance.

I don't just teach theory.   I teach the exact battle-tested methods that broke records and won awards.

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The Mission

At Salesmaster Scotland, I offer a unique blend of Sales Training & Life Coaching.

I believe that to be a master salesperson, you must first master your mindset.

My mission is to give you the tools, the confidence, the strategy to convert leads into loyal customers.

Call to action

Whether you are a Solo entrepreneur or leading a national team, let's see how my 45 years of experience can accelerate your growth.

Let's have a chat - Your record breaking year starts here

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